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AAFES rap/jingle contest gets encore performance
VANDENBERG AIR FORCE BASE, Calif. -- The curtain has not gone down on the Army & Air Force Exchange Service's rap/jingle contest, meaning more time for aspiring artists to submit their rap or jingle for a shot at a $500 shopping spree and a chance to be heard on the BX/PX's worldwide television and radio networks.
"We have received some very high-quality, entertaining raps and jingles that are certainly worthy to be used in AAFES' marketing efforts," said chief marketing officer Mat Dromey. "By extending the deadline an extra three weeks, we're allowing those creative juices a little more time to tell the AAFES story in a unique way."
Originally scheduled to wrap on Oct. 6, the contest deadline has been extended until Oct. 31. Open to authorized shoppers 18 years or older, AAFES' rap/jingle contest is a chance for every member of the military community to show off their talents by writing and performing an original jingle or rap song, up to 30 seconds in length.
Submissions to the rap/jingle contest can be about any one of the following four themes:
· What AAFES means to the entrant
· The benefit AAFES provides military shoppers
· The savings found at BXs and PXs (information about the AAFES "value story" is online at www.aafes.com/docs/valuestory.htm )
· What the AAFES "Community Connection" means to the military community (background on the "Community Connection" is available at www.aafes.com.
Entries will be accepted electronically (through www.aafes.com or PatriotFamily@aafes.com) or by mail through Oct. 31. Submissions will be judged on style and creativity, suitability to be an AAFES official jingle, overall performance and the ability to tie-in with AAFES' "Community Connection" and "Value Story" themes. Complete details concerning the AAFES rap/jingle contest, including a selection of approved backing tracks, are available at http://www.aafes.com/Patriot_Family/rapjingle.asp.