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Vandenberg represents Space Command in national campaign

VANDENBERG AIR FORCE BASE, Calif.--First Lieutenant Lauren Neely, a launch control officer with the 2nd Range Operations Squadron, plays the role of herself during the filming of a commercial at the Western Range Operations Control Center here.  The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities.  These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Tech. Sgt. Russell McBride)

VANDENBERG AIR FORCE BASE, Calif.--First Lieutenant Lauren Neely, a launch control officer with the 2nd Range Operations Squadron, plays the role of herself during the filming of a commercial at the Western Range Operations Control Center here. The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities. These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Tech. Sgt. Russell McBride)

VANDENBERG AIR FORCE BASE, Calif.--Staff Sgt. Timothy Dillen, a maintenance engineer with the 4th Space Launch Squadron, plays the role of himself during the filming of a commercial at the Remote Launch Control Center here.  The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities.  These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Airman 1st Class Christian Thomas)

VANDENBERG AIR FORCE BASE, Calif.--Staff Sgt. Timothy Dillen, a maintenance engineer with the 4th Space Launch Squadron, plays the role of himself during the filming of a commercial at the Remote Launch Control Center here. The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities. These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Airman 1st Class Christian Thomas)

VANDENBERG AIR FORCE BASE, Calif.--First Lieutenant Lauren Neely, a launch control officer with the 2nd Range Operations Squadron, receives direction from the production crew during the filming of a commercial at the Western Range Operations Control Center here.  The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities.  These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Tech. Sgt. Russell McBride)

VANDENBERG AIR FORCE BASE, Calif.--First Lieutenant Lauren Neely, a launch control officer with the 2nd Range Operations Squadron, receives direction from the production crew during the filming of a commercial at the Western Range Operations Control Center here. The commercial was one of three commercials being produced to both aid in recruiting as well as raise public awareness of three Air Force-unique capabilities. These capabilities include the missions of Air Force Space Command and Air Force Cyber Command, as well as the Air Force's global reach. (U.S. Air Force photo/Tech. Sgt. Russell McBride)

VANDENBERG AIR FORCE BASE, Calif. -- More than 70 Vandenberg Airmen participated in the production of one of three new Air Force recruiting commercials today at the Western Range Operations Control Center and the Remote Launch Control Center here. 

The Airmen represented two groups from the base which afforded the opportunity for the production crew to get the most realistic shots of a launch scenario with Airmen in two separate locations at actual launch consoles. 

The commercials are part of a new Air Force campaign to highlight Air Force Space Command, Air Force Cyber Command and the Air Force's global reach. They were produced in an effort to reach new recruits, as well as raise public awareness of these Air Force-unique capabilities. 

"The spot on our Air Force space defense mission illustrates something we do that no one else does," said Keith Lebling, chief of marketing and branding at the Secretary of the Air Force Public Affairs, the office responsible for the production of the campaign. "The new campaign points our areas of the defense of America that only the Air Force can accomplish in our changing world." 

The campaign places the Airmen in scenarios that mirror recent real-world events while pointing out the challenges facing Airmen in an ever-evolving world. Vandenberg Airmen had the daunting task of representing the entire Space Command. 

"The team at Vandenberg really dedicated a lot of time and flexibility to support our agency and the commercial video production crew," Mr. Lebling said. "All the Vandenberg personnel, from security to the escorts to the Airmen who helped out as extras, were incredibly professional and easy to work with. They made it possible for us to tell this exciting Air Force story to the American Public."

The Space Command commercial shoot was actually a two-part shoot. The Air Force, while wanting to start a new awareness campaign, is continuing the Do Something Amazing campaign. The Do Something Amazing part of the ad involved three Airmen from the 30th Launch Group and the 30th Operations Group: Staff Sgt. Timothy Dillen, a maintenance engineer with the 4th Space Launch Squadron, 1st Lt. Lauren Neely, a launch control officer with the 2nd Range Operations Squadron, and Staff Sgt Derrick Thompson, a safety controller with the 2nd Range Operations Squadron. 

"This was a great experience," said Sergeant Dillen, who was one of the three Airmen hand-picked for the commercial. "The opportunity to represent not only your group and your base, but the entire Air Force was something I couldn't pass up. It was fun to be on a real television production set; especially since I was surrounded by several other members of the Launch Group." 

During the production, more than 50 crew members from two different companies were allowed on to the base to film the commercial. The new commercials will be coupled with ads to be placed in nation-wide magazines. The commercials and magazine ads will be released February 24 and will continue through April. 

For more information on the Do Something Amazing campaign, check out www.dosomethingamazing.com. To find out more about the evolving battlefields effecting today's Airmen, go to www.airforce.com.